functionality

Creating On & Off-line Diaspora's - Swordfish Media is a cross-media company with a simple goal: Devising digital strategies & off-line communication campaigns and tool. Swordfish Media offers digital brand marketing, cross-media concepts and on and off-line solutions. Our goal is to present the end user with a unique experience, thus helping organisations to find, build on and keep their clients. We offer services which go the extra mile from start to finish and through to maintenance.

The SMPK offers several tools to communicate brands and products and to share content throughout the web; bridging gaps between online and offline media.

The SMPK allows creation of:

•  Press Releases and articles based on blog dynamics
•  Photo galleries with for low res browsing
•  High resolution downloads
•  Video galleries with embedding possibilities (from Youtube, DailyMotion, etc.), or uploadable from file
•  Live Streaming/live broadcasting of product launches and events (livestream, bambuser)
•  Factsheets, brochures & document downloads in varying file formats
•  Quotes
• Comments & Feedback (optional)
•  Links to relevant information
• Creation of unique friendly urls for all content

Utilising the SMPK is a cost effective solution for companies looking for dynamic ways of presenting their press release. Furthermore the SMPK can be hosted on an owned domain or within the socialmediapresskit (.com, .co.uk, .eu, .nl, .net or .info) domains.

The SMPK can be set up in 2 ways

1. The company can fill the SMPK themselves after branding/design, installation and training by Swordfish Media.

2. The company can outsource the editorial of the SMPK to swordfish Media after branding/design and installation.

For information regarding prices and subscriptions please contact smpk@socialmediapresskit.com

Social Media
All the elements on the platform could be shared by users thank to the following:
- Social Bookmarking buttons (Delicious, Digg, Facebook, etc)
- Feed RSS

The arrangement is suitable for new media (blogs, forums, webzines, etc… ) and traditional media (magazines, newspapers, etc..) and thanks to its dynamic structure, the entire platform is easily to maintain, manage and update as and when required thanks to its stable Content Management System (CMS).

Companies can use the SMPK to present publish their press releases easily whilst offering bloggers and journalists an effective method of building unique news stories for publication. Thereby the SMPK is completely in line with the social media dynamic of sharing information that is accessible for everyone.